중국 티 브랜드 '차지', 한국 진출 5개월 만에 10호점…서울대입구역점
Chinese Tea Brand CHAGEE Opens Its 10th Store in Korea, Five Months After Arriving
Part of the October 1, 2026 daily edition
중국 티 브랜드 ’차지(CHAGEE)’가 서울대입구역에 한국 10호점을 열었다고 9월 30일 밝혔습니다. 차지는 4월 30일 강남, 용산, 신촌에 매장 3개를 한꺼번에 열며 한국에 들어왔고, 약 5개월 만에 매장이 10개가 됐습니다. 서울대입구역점은 대학가 분위기에 맞춰 ’더 북 티하우스’를 콘셉트로 꾸몄고, 벽은 책장처럼 디자인했습니다. 10호점을 기념해 10월 6일까지 퀴즈에 참여한 손님에게 음료 10% 할인 쿠폰을 줍니다. 차지는 지난해 기준으로 전 세계에서 매장 7400여 개를 운영하고 있습니다.
Translation
The Chinese tea brand CHAGEE said on 30 September that it had opened its 10th store in Korea, at Seoul National University Station. CHAGEE arrived in Korea on 30 April by opening three stores at once, in Gangnam, Yongsan and Sinchon, and it now has 10 stores after about five months. The Seoul National University Station store was designed around the concept of 'The Book Teahouse' to suit the university-area atmosphere, and its walls look like bookshelves. To celebrate the 10th store, customers who take part in a quiz by 6 October get a 10% discount coupon for drinks. As of last year, CHAGEE was running more than 7,400 stores around the world.
Vocabulary
- 브랜드명사 (noun)brand
- 진출명사 (noun)entry (into a market)
- 매장명사 (noun)store, shop
- 한꺼번에부사 (adverb)all at once
- 콘셉트명사 (noun)concept
- 책장명사 (noun)bookshelf
- 기념하다동사 (verb)to celebrate, to commemorate
- 할인명사 (noun)discount
Grammar points
N 만에after N (a length of time)
만에 after a length of time says how long it took for something to happen: 약 5개월 만에, after about five months. News uses it to stress speed, or a long gap.
Example: 차지는 4월 30일 강남, 용산, 신촌에 매장 3개를 한꺼번에 열며 한국에 들어왔고, 약 5개월 만에 매장이 10개가 됐습니다.
CHAGEE arrived in Korea on 30 April by opening three stores at once, in Gangnam, Yongsan and Sinchon, and it now has 10 stores after about five months.
-(으)며while, by (doing)
-(으)며 links two actions happening at the same time, or one that is the means of the other: 열며 한국에 들어왔고, (it) came into Korea by opening. It is the written partner of -(으)면서.
Example: 차지는 4월 30일 강남, 용산, 신촌에 매장 3개를 한꺼번에 열며 한국에 들어왔고, 약 5개월 만에 매장이 10개가 됐습니다.
CHAGEE arrived in Korea on 30 April by opening three stores at once, in Gangnam, Yongsan and Sinchon, and it now has 10 stores after about five months.
N을/를 기념해to celebrate N, in honour of N
기념해 (from 기념하다) gives the occasion for an event or offer: 10호점을 기념해, to celebrate the 10th store. You will see it in almost every shop promotion.
Example: 10호점을 기념해 10월 6일까지 퀴즈에 참여한 손님에게 음료 10% 할인 쿠폰을 줍니다.
To celebrate the 10th store, customers who take part in a quiz by 6 October get a 10% discount coupon for drinks.
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